Bold Experiential Website & Rebrand For The Outlier Project.
The Outlier Project is a live online and IRL community of 700+ members, where curious minds come together to do extraordinary sh*t with extraordinary people.
For this project, we created an entirely new custom website, featured video, social network and FULL REBRAND to fit the bold, curious, extraordinary minds brand vibe for The Outlier Project. Our main goal with this website was to capture the social connection elements which happen from within the community and its membership… by using and featuring ONLY members from The Outlier Project.
We recreated the emotional feeling by using mockups, headshot cutouts, and gifs throughout to create an interactive experience for the user. We made this design unique by adding animations throughout the site, and unique section breaks and layout transitions to create an immersive experience that feels on-brand.
VIEW LIVE WEBSITE
click the video to turn volume on and experience the ourlier project
BROWSE RECENT LAUNCHES